Segments
Built-in and custom groups of users, ready to use in broadcasts.
Available on: Custom segments: Starter or higher
Smart segments (built in)
| Segment | Who's in it |
|---|---|
| New this week | Signed up in the last 7 days |
| Trial expiring | Trial ends within 7 days |
| Never activated | Not activated and signed up 7+ days ago |
| Recently churned | Lifecycle stage is Churned |
| Healthy / Critical | Health score 75+ / under 25 |
| Promoters / Detractors | Gave a testimonial rating of 4–5 / 1–2 stars |
| Churned: Missing features, Too complex, Better alternative, No time, Price | Picked that reason in your exit survey |
Custom segments
Click Create segment and combine Lifecycle Stage, Health Score, Plan Type, Days Since Signup and Visited A Key Page. The live preview shows who matches. You can also save a filtered Users view with Save as segment, or add users one by one from their profile.
| Plan | Custom segments |
|---|---|
| Free and Free+ | Not included |
| Starter | Up to 5 |
| Growth, Scale, trial | Unlimited |
Use any segment as the audience for a broadcast.
More in Engage & grow
Try it in your own workspace
Start with a 14-day trial with Growth features. No credit card needed.
Start free