Write your emails
Edit subjects and bodies, use personalisation variables, set your sender and brand, and send a test.
Edit an email
In a workflow, click Edit Template on an email. Use the Subject, Email body and Preview tabs, then click Save changes. To send yourself a copy, enter your own account email next to Send Test on the email card. Test emails can only go to your own verified account email.
Personalisation variables
| Variable | Becomes | Available in |
|---|---|---|
{{displayName}} | The user's name. Falls back to their email in event emails and broadcasts, or there in time-based emails and follow-ups. | All emails |
{{productName}} | Your workspace name (Profile & Brand → Workspace name). | All emails |
{{ctaLink}} | Your App URL from Profile & Brand → Workspace. In Testimonial request emails it's the link to your feedback form. | All emails |
{{email}} | The user's email address. | Follow-up emails and broadcasts |
{{daysSinceActive}} | Days since the user was last active. In the first Inactive 7/14 days email it's the workflow's delay (7 or 14). | Inactive emails, follow-ups and broadcasts |
{{trialExpiresDate}} | The user's trial end date. | Trial expiring emails, follow-ups and broadcasts |
{{eventName}} | The trigger's event name. | Event emails and follow-ups |
{{signedUpDate}} | The user's signup date. | Broadcasts |
A variable that isn't available in that email is left as written, so check the Preview tab before you switch a workflow on.
Sender and branding
Go to Profile & Brand to set the Sender name and Sender email your users see (the Inbox preview shows how it looks), plus your Logo URL, Brand color, Button color and Company name (footer). The Live preview shows a sample email on desktop or mobile. Click Save changes in the bar at the bottom. Without a sender email, emails come from Atlis (hello@theatlis.com).
- The logo appears at the top of every email. Without one, your company name is shown instead.
- Brand color colors your lead capture page (for gated links), and email buttons when no button color is set.
- Button color is used for buttons in the built-in email templates and for buttons you insert in the editor.
- Every email to your users automatically gets an unsubscribe link and one-click unsubscribe headers. See Unsubscribes.
More in Workflows
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