Growth email template

Testimonial request email

A testimonial request email asks a happy, active customer for a short review. Timing is everything: ask when someone is getting real value, never right after a problem.

Trigger type

Time-based, checked automatically

How often

Once per user

The email template

This is the starter email Atlis fills in when you add the Testimonial Request trigger.

Subject

How are you liking {{productName}}, {{displayName}}?

Hi {{displayName}},

We hope {{productName}} has been useful. Your feedback means the world to a small team like ours.

If you've had a good experience, would you leave a quick testimonial? Even a sentence or two helps.

Leave a testimonial

Best,
The {{productName}} team

Variables like {{displayName}} are filled in for each person. {{ctaLink}} is your App URL.

When it sends in Atlis

An activated user signed up at least 7 days ago (the default delay), was active in the last 7 days, has a health score of 70 or more, and has never had a failed payment, cancellation, downgrade or cancel/downgrade page visit. Checked every hour.

Goal: Collect honest testimonials from users who love your product.

Tips for this email

  • Only ask users who are active and healthy. Atlis handles this automatically.
  • Make it quick: a rating and one or two sentences.
  • Show approved testimonials on your site with the Atlis gallery.

Send it automatically in three steps

  1. 1

    Connect your app

    Install the Atlis snippet or send users and events with the Server API.

  2. 2

    Add the Testimonial Request trigger

    In Workflows, add the Testimonial Request trigger. The email below is filled in for you.

  3. 3

    Edit and switch it on

    Adjust the wording, optionally add up to 4 follow-ups, and switch the workflow on.

Start free 14-day trial with Growth features, then a free plan for up to 250 tracked users.

Questions

Who receives it?

Activated users who signed up at least 7 days ago, were active in the last week, have a health score of 70 or more, and have never had a failed payment, cancellation, downgrade or cancel-page visit.

Where do responses go?

Into Testimonials in Atlis, where you approve them before they appear in your public gallery.