Growth email template

Referral thank-you email

A referral thank-you email goes to a user whose referral signed up or paid. Thank them, confirm their reward, and invite them to share again.

Trigger type

Event-based, sent the moment it happens

How often

Each time it happens

The email template

This is the starter email Atlis fills in when you add the Referral Converted trigger.

Subject

Your referral just joined {{productName}}

Hi {{displayName}},

Someone you referred has signed up for {{productName}}. Thank you for sharing!

Open {{productName}}

Best,
The {{productName}} team

Variables like {{displayName}} are filled in for each person. {{ctaLink}} is your App URL.

When it sends in Atlis

You track referral_converted.

Goal: Reward referrers and encourage more referrals.

Tips for this email

  • Confirm the reward and when it applies.
  • Name the person they referred if your privacy policy allows it.
  • Invite them to share again, with the link included.

Send it automatically in three steps

  1. 1

    Connect your app

    Install the Atlis snippet or send users and events with the Server API.

  2. 2

    Add the Referral Converted trigger

    In Workflows, add the Referral Converted trigger. The email below is filled in for you.

  3. 3

    Edit and switch it on

    Adjust the wording, optionally add up to 4 follow-ups, and switch the workflow on.

Start free 14-day trial with Growth features, then a free plan for up to 250 tracked users.

Questions

How is it triggered?

Track referral_converted when the referred person signs up or pays, depending on your program's rules.

Can it repeat?

Yes, each conversion can send it.